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Eric elfman, ceo, moxiworks
Illustration by Lanette Behiry/Adobe Stock

Eric Elfman, the newly appointed CEO of MoxiWorks, is charting a bold course for disruption in the real estate technology sector. With his appointment in June, Elfman aims to challenge industry complacency by harnessing the power of artificial intelligence and reinforcing a customer-centric approach.

Elfman, speaking to Real Estate News, criticized many vendors for resting on their laurels in the “old world” of real estate tech. He believes the industry, including MoxiWorks, is “ripe for disruption.”

With a background in fast-paced tech startups, Elfman sees untapped opportunities in leveraging AI to process the industry’s vast data reserves. “We are hiring data scientists to begin crawling through our data to figure out where the best, highest value, earliest use of AI will be for us,” he stated.

Revamping the MoxiWorks Platform

Under Elfman’s leadership, MoxiWorks is revamping its platform to adapt to the “new reality for agents.” This involves rethinking the economics for brokerages and agents, especially in light of the NAR’s $418 million settlement. The new platform is expected to launch at the end of the year, with full availability by next summer.

Startup Perspective in Proptech

Elfman brings an entrepreneurial drive to MoxiWorks, a trait honed over 25 years of leading companies he founded. He aims to inject this dynamism into an industry he claims is “totally disruptable.” He argues that as B2B companies mature, they often prioritize profitability over innovation, a trend he intends to reverse.

AI: The Key to Untapped Data

Elfman sees real estate as lagging behind other content-rich markets in utilizing AI. “What you won’t see from MoxiWorks is marketing-speak about AI with no teeth. We will announce our strategy when we have something meaningful for the market,” he assured.

Competing in a Changing Market

Elfman’s vision for MoxiWorks is to focus on helping agents secure listings. “If MoxiWorks were a factory, the single widget that we produce is a listing for an agent,” he explained. This strategy involves taking on competitors to expand market share and offering advanced capabilities against both established and emerging players.

For more insights into Elfman’s plans and the future of MoxiWorks, read the full article on Real Estate News.

More Articles

Getting licensed or staying ahead in your career can be a journey—but it doesn’t have to be overwhelming. Grab your favorite coffee or tea, take a moment to relax, and browse through our articles. Whether you’re just starting out or renewing your expertise, we’ve got tips, insights, and advice to keep you moving forward. Here’s to your success—one sip and one step at a time!

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By |January 26, 2026|Categories: Article, Government Policy and Regulation, Insurance Market Trends, Real Estate Industry|Tags: , , |0 Comments
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By |January 26, 2026|Categories: Article, Commercial Real Estate Trends, Florida Real Estate Market, Professional Development and Industry Insights|Tags: , , |0 Comments
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CFPB Unveils Key Updates to Mortgage Registry Data Rules

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By |January 26, 2026|Categories: Article, Federal Compliance Oversight, Mortgage Industry Regulation, Professional Licensing Updates|Tags: , , |0 Comments
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Nevada Breaks New Ground With Controversial Wildfire‑Excluded Insurance Policies

Nevada has become the first state to let insurers sell homeowners policies that exclude wildfire coverage — a dramatic shift that could reshape insurance pricing across the West. Supporters say the move may lower premiums and spark innovation, while critics warn it could leave homeowners exposed to devastating losses. As regulators and insurers nationwide watch closely, the experiment could have major implications for real estate, mortgages, and insurance markets.

By |January 26, 2026|Categories: Article, Government and Regulatory Policy, Insurance Industry, Real Estate Market Trends|Tags: , , |0 Comments
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Florida’s Insurance Crisis Finally Eases as New Bills Target Lower Premiums and Greater Transparency

After years of soaring premiums and insurer failures, Florida lawmakers are rolling out a new slate of reforms aimed at finally delivering relief to homeowners. From cracking down on profit‑sharing affiliates to unveiling hidden rate factors and rewarding claim‑free residents, these proposals could reshape the state’s insurance landscape — and bring real savings to property owners and real estate professionals alike.

By |January 25, 2026|Categories: Article, Florida Real Estate, Insurance Industry News, Legislative and Regulatory Updates|Tags: , , |0 Comments
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C‑PACE Financing Hits New Record as Developers Turn to Alternative Capital

With traditional CRE lending slowing nationwide, C‑PACE financing is surging to all‑time highs — including a record‑setting $465 million loan for a major D.C. redevelopment. Backed by long repayment terms, fixed rates, and tax‑assessment security, C‑PACE is rapidly becoming a preferred tool for funding energy efficiency, resiliency upgrades, and even large‑scale project recapitalizations. Major players like Nuveen Green Capital and Peachtree Group are driving billions in new volume as 40 states adopt the program, signaling a major shift in how commercial real estate projects are financed.

By |January 25, 2026|Categories: Alternative financing in real estate, Article, Commercial Real Estate Market Trends, Sustainability and resilience in property development|Tags: , , |0 Comments
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Eric elfman's vision for disrupting real estate tech with ai 2026

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