Self‑Storage Sales Surge 62% as Investors Target High‑Barrier Markets
Investor confidence roared back into the U.S. self‑storage sector in the third quarter of 2025, pushing transaction volume to nearly $1.6 billion — a powerful 62% jump compared to the same period last year. With 266 facilities changing hands between July and September, the industry is experiencing its sharpest resurgence since early‑cycle expansion years.
The full analysis, originally reported by Scotsman Guide and supported by StorageCafe, shows a sector where both private buyers and institutional giants moved aggressively — though with interesting differences in strategy.
REITs Pay a Premium as Portfolios Consolidate
Non‑REIT buyers dominated transaction count, yet real estate investment trusts still played a very strategic role — involved in roughly a quarter of all deals. REITs specifically targeted high‑barrier, high‑performance markets and paid an average of $146 per square foot, outpacing the $133 paid by non‑REIT buyers.
Total traded space jumped from 12.8 million sq. ft. in Q3 2024 to 18.4 million sq. ft. this year, underscoring that strong self‑storage inventory remains one of the most resilient commercial real estate categories.
Sun Belt Still Dominates — But Investors Are Spreading Out
The Sun Belt continued to rank as the country’s top‑performing region, capturing 53% of all transactions. But this reflects a drop from nearly 70% the previous quarter — a sign that investors are cautiously exploring fresh markets outside the region.
Florida, California, and Georgia each surpassed $200 million in total transaction value. Meanwhile, Texas saw the highest number of sales but collectively failed to break $50 million due to smaller deal sizes — a fascinating contrast in volume versus value.
New York City Takes the Crown
New York City led all metros, closing $90 million in transactions. Dense, land‑restricted Manhattan drove per‑square‑foot pricing to a national high of $526. A big contributor: Storage Post’s acquisition of three Manhattan assets, including a $60 million purchase on Amsterdam Avenue.
Las Vegas followed with $76.3 million in trades, averaging $200 per square foot, with Etude Capital notably active. Atlanta secured the No. 3 spot with nearly $43 million in volume — boosted by its low storage availability per capita.
Even California’s coastline, often considered too high‑barrier for new self‑storage plays, saw reinvigorated activity such as Etude Capital’s $26 million Temecula acquisition.
What This Means for Real Estate Professionals
For residential and commercial real estate professionals, this quarter reinforces a clear takeaway: specialty asset classes like self‑storage continue to offer stable, opportunity‑rich ground, even when other sectors soften.
Whether you’re exploring commercial specialization or simply expanding your knowledge base, staying credentialed and competitive is essential. This is where institutions like Cameron Academy shine — helping new and seasoned professionals upgrade their licenses, advance their expertise, and unlock new income streams in a market evolving toward 2026.
Getting licensed or staying ahead in your career can be a journey—but it doesn’t have to be overwhelming. Grab your favorite coffee or tea, take a moment to relax, and browse through our articles. Whether you’re just starting out or renewing your expertise, we’ve got tips, insights, and advice to keep you moving forward. Here’s to your success—one sip and one step at a time!
Four of the largest Multiple Listing Services (MLSs) in the Southeast have recently formed an alliance, establishing a data sharing network aimed at increasing referral business among real estate agents. The Charleston Regional MLS in South Carolina, Canopy MLS in North Carolina, Georgia MLS, and Realtracs, the largest MLS in Alabama, Kentucky, and Tennessee, have come together to create the Southeast MLS Alliance. This strategic partnership will enable members of these four MLSs to access over 85,000 listings across Alabama, Georgia, Kentucky, North Carolina, Tennessee, and South Carolina, providing real estate agents with valuable data and expanding their referral opportunities throughout the Southeast.
The current state of the mortgage market has presented prospective homebuyers with a significant challenge – surging mortgage rates. These rates have reached a 20-year high, hovering around 7.7%, making it increasingly difficult for borrowers to secure affordable loans. As a result, borrowers are actively seeking support from their family members to overcome this hurdle. To combat the impact of surging mortgage rates, borrowers are turning to their parents for financial assistance. This can take the form of gifted funds or by having parents become non-occupant co-borrowers. By involving family members in the mortgage process, borrowers can increase their chances of securing loans and achieving their homeownership goals.
In a surprising turn of events, Inga Dow, a prominent Keller Williams franchisee and CEO of multiple Texas-based Keller Williams offices, has withdrawn her sexual misconduct lawsuit against the real estate giant. While Dow's claims against Keller Williams and its co-founder, Gary Keller, have been dropped, the lawsuit against former CEO John Davis remains ongoing. The outcome of this legal battle is still uncertain, and further details may emerge as the case progresses. Stay informed with Cameron Academy's online courses tailored to your needs and goals in the real estate industry.
The recent approval of Remote Online Notarization (RON) legislation in California is a significant development that Cameron Academy is thrilled to discuss. This progressive bill, signed into law by Governor Gavin Newsom, enables individuals to notarize their documents remotely using advanced audiovisual technology. The introduction of RON legislation in California brings about numerous advantages that revolutionize the notarization process. By embracing digital advancements, California is empowering individuals and businesses with enhanced convenience and accessibility, significant time and cost savings, improved security, and streamlined workflow.
"Even though mortgage origination volumes are down, we’re experiencing a highly competitive purchase market. That means a number of businesses, seeking to grow their revenue, will likely look to expand their reach to the default and REO space. However, venturing into this industry without proper knowledge and preparation can lead to serious consequences. By understanding the lessons learned from the past foreclosure wave and staying current with the changing environment, businesses can navigate the challenges and seize the opportunities presented by the default and REO market."
In the ongoing legal battle involving the National Association of Realtors (NAR), Keller Williams, and HomeServices of America, a recent development has emerged. The plaintiffs in the lawsuit, known as the Sitzer/Burnett plaintiffs, have filed a notice to withdraw three named plaintiffs. This move is seen by the defendants as an attempt to avoid cross-examination. The lawsuit, initially filed in April 2019, challenges NAR's Participation Rule, which requires listing agents to offer compensation to buyers' agents in order to list a property on a Realtor-affiliated multiple listing service (MLS). The plaintiffs argue that this commission sharing inflates costs for consumers, in violation of the Sherman Antitrust Act. With the trial scheduled to start on October 16, the potential damages in this suit are estimated to be up to $4 billion.
