Urban Resurgence: The Return of Homebuyers to the City
In a striking reversal of pandemic-era trends, homebuyers are once again flocking back to urban centers after a brief suburban exodus. This shift is detailed in a recent report by the National Association of Realtors (NAR), which highlights emerging patterns in the housing market.
During the height of the COVID-19 pandemic, wealthy urbanites from cities like New York City and San Francisco sought refuge in rural areas and small towns, leading many to speculate the demise of urban living. However, data from NAR reveals a different narrative.
Between 2017 and 2021, the share of home purchases in rural areas and small towns remained consistent. Yet, 2022 saw a notable increase, with rural areas capturing 19% and small towns 29% of the market. This surge came at the expense of suburban areas, which saw their share drop from a steady 50% to 39%.
Fast forward to 2024, and the tide has turned once more. Suburban home purchases have rebounded to 45%, while urban centers have surged to 16%, surpassing pre-pandemic levels. Meanwhile, rural and small-town purchases have returned to their typical shares of 14% and 23%, respectively.
“When bad things happen in New York, pundits often say it’s the end of the city,” notes the article from HousingWire. Yet, many New Yorkers simply relocated within the city, moving from Manhattan to Brooklyn, rather than leaving entirely.
San Francisco, with its tech-heavy population, has been slower to recover due to the prevalence of remote work. However, as major tech firms call employees back to the office, the urban housing market shows signs of revival.
Additional insights from the NAR report indicate a return to shorter migration distances, with the median dropping from 50 miles in 2022 back to 20 miles. The age of homes being purchased has also stabilized, with the typical home now being built in 1994, aligning with pre-pandemic trends.
“`
More Articles
Getting licensed or staying ahead in your career can be a journey—but it doesn’t have to be overwhelming. Grab your favorite coffee or tea, take a moment to relax, and browse through our articles. Whether you’re just starting out or renewing your expertise, we’ve got tips, insights, and advice to keep you moving forward. Here’s to your success—one sip and one step at a time!
The average 30-year mortgage rate slipped to 6.18% just before Christmas, offering a small break from last year’s higher levels. Yet despite the improvement, mortgage applications for purchases and refinances have fallen to a three‑month low as buyers remain cautious. With mixed rate movements, fluctuating Treasury yields, and affordability challenges still weighing on first‑time buyers, the market is showing signs of stability but not momentum. Real estate professionals who stay informed on these shifting conditions will be best positioned to guide clients in 2026.
New CoStar data shows a widening split in the U.S. commercial real estate market, with high-value office towers, industrial hubs and major retail assets posting steady gains while smaller properties in secondary markets continue to lose ground. Premium assets logged their sixth straight monthly price increase in November, boosted by falling interest rates and limited new construction, while lower‑tier properties saw continued price declines and weakening demand.
Microsoft has eliminated long‑standing volume discounts on cloud services like Microsoft 365, Power BI, Intune and Defender, meaning healthcare organizations will soon pay the same price per seat whether they purchase 100 or 10,000 licenses. With the change taking effect at renewal, hospitals and health systems must begin auditing unused licenses, right‑sizing staff tiers, and re‑evaluating digital workflows to avoid major cost spikes. CDW is stepping in with advisory support, cost‑optimization tools, and flexible CSP options to help organizations navigate the transition before budgets tighten further.
America is still short nearly 2.8 million homes, and in 2026 the states driving the bulk of new construction are once again Florida and Texas. With the South producing more than half of all new building permits nationwide, these regions are shaping the future of inventory, affordability, and opportunity. For real estate, mortgage, insurance, and finance professionals, the surge in Southern homebuilding—especially in Florida—signals expanding career potential as new inventory enters the market and demand for licensed experts continues to rise.
A new Redfin report crowns Irondequoit, New York as the nation’s most competitive housing market, with homes selling in just 8.5 days and often above asking. Priced at a median of $249,132, the lakeside suburb is drawing buyers seeking affordability and speed. The surprising lineup of competing markets—from Bay Area tech hubs to Rust Belt metros—highlights a shifting post‑pandemic housing landscape where affordability pressures and regional disparities continue to shape buyer behavior.
Alaska has overhauled its Third Party Administrator licensing rules, eliminating major long‑standing exemptions and pulling many previously exempt organizations into full licensing requirements starting January 1, 2026. Under Senate Bill 132 and Bulletin B 25‑09, TPAs must now review their operations, prepare documentation, and monitor upcoming state guidance as Alaska moves toward stricter oversight and stronger consumer protection.
