Eric elfman, ceo, moxiworks
Illustration by Lanette Behiry/Adobe Stock

Eric Elfman, the newly appointed CEO of MoxiWorks, is charting a bold course for disruption in the real estate technology sector. With his appointment in June, Elfman aims to challenge industry complacency by harnessing the power of artificial intelligence and reinforcing a customer-centric approach.

Elfman, speaking to Real Estate News, criticized many vendors for resting on their laurels in the “old world” of real estate tech. He believes the industry, including MoxiWorks, is “ripe for disruption.”

With a background in fast-paced tech startups, Elfman sees untapped opportunities in leveraging AI to process the industry’s vast data reserves. “We are hiring data scientists to begin crawling through our data to figure out where the best, highest value, earliest use of AI will be for us,” he stated.

Revamping the MoxiWorks Platform

Under Elfman’s leadership, MoxiWorks is revamping its platform to adapt to the “new reality for agents.” This involves rethinking the economics for brokerages and agents, especially in light of the NAR’s $418 million settlement. The new platform is expected to launch at the end of the year, with full availability by next summer.

Startup Perspective in Proptech

Elfman brings an entrepreneurial drive to MoxiWorks, a trait honed over 25 years of leading companies he founded. He aims to inject this dynamism into an industry he claims is “totally disruptable.” He argues that as B2B companies mature, they often prioritize profitability over innovation, a trend he intends to reverse.

AI: The Key to Untapped Data

Elfman sees real estate as lagging behind other content-rich markets in utilizing AI. “What you won’t see from MoxiWorks is marketing-speak about AI with no teeth. We will announce our strategy when we have something meaningful for the market,” he assured.

Competing in a Changing Market

Elfman’s vision for MoxiWorks is to focus on helping agents secure listings. “If MoxiWorks were a factory, the single widget that we produce is a listing for an agent,” he explained. This strategy involves taking on competitors to expand market share and offering advanced capabilities against both established and emerging players.

For more insights into Elfman’s plans and the future of MoxiWorks, read the full article on Real Estate News.

More Articles

Getting licensed or staying ahead in your career can be a journey—but it doesn’t have to be overwhelming. Grab your favorite coffee or tea, take a moment to relax, and browse through our articles. Whether you’re just starting out or renewing your expertise, we’ve got tips, insights, and advice to keep you moving forward. Here’s to your success—one sip and one step at a time!

Blockchain to Revolutionize Pakistan’s Land Management

In the heart of Pakistan's bustling cities and sprawling rural landscapes lies a persistent challenge that has long stifled economic growth and social stability: land management. Amidst these challenges, blockchain technology emerges as a promising solution. Known for its secure and transparent nature, blockchain could revolutionize land management in Pakistan by ensuring clear and immutable land titles.

By |February 14, 2025|Categories: Article, Blockchain Technology, Land Management|Tags: , |0 Comments

Ocean City Council Enacts New Short-Term Rental Restrictions

In a decisive move, the Ocean City Council has approved new restrictions on short-term rentals, despite opposition from over 200 residents. The council's decision came after a comprehensive review of community concerns and potential impacts on local neighborhoods.

Redefining D.C.: A City of Dual Perceptions and Meaningful Work

While the term "swamp" has been used pejoratively to describe the political landscape of the capital, many who reside and work there see it as a place where significant contributions to society are made.

By |February 13, 2025|Categories: Article, Politics, Society|Tags: |0 Comments

Addressing America’s Housing Crisis: Efforts and Challenges under the Biden Administration

The Biden administration has made significant federal investments in affordable housing, yet the U.S. still faces a 4.5 million home shortage, underscoring the critical nature of the crisis.

The Future of Real Estate: Technology’s Transformative Impact by 2025

Several cutting-edge technologies are poised to revolutionize how properties are bought, sold, rented, and managed.

By |February 13, 2025|Categories: Article, Real Estate, Technology|Tags: , |0 Comments

India’s Real Estate Revolution: Growth, Opportunities, and Technological Transformations

India's real estate sector is experiencing remarkable growth, mirroring the country's ascending economic strength.

By |February 13, 2025|Categories: Article, Economic Development, Real Estate|Tags: , |0 Comments