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Eric elfman, ceo, moxiworks
Illustration by Lanette Behiry/Adobe Stock

Eric Elfman, the newly appointed CEO of MoxiWorks, is charting a bold course for disruption in the real estate technology sector. With his appointment in June, Elfman aims to challenge industry complacency by harnessing the power of artificial intelligence and reinforcing a customer-centric approach.

Elfman, speaking to Real Estate News, criticized many vendors for resting on their laurels in the “old world” of real estate tech. He believes the industry, including MoxiWorks, is “ripe for disruption.”

With a background in fast-paced tech startups, Elfman sees untapped opportunities in leveraging AI to process the industry’s vast data reserves. “We are hiring data scientists to begin crawling through our data to figure out where the best, highest value, earliest use of AI will be for us,” he stated.

Revamping the MoxiWorks Platform

Under Elfman’s leadership, MoxiWorks is revamping its platform to adapt to the “new reality for agents.” This involves rethinking the economics for brokerages and agents, especially in light of the NAR’s $418 million settlement. The new platform is expected to launch at the end of the year, with full availability by next summer.

Startup Perspective in Proptech

Elfman brings an entrepreneurial drive to MoxiWorks, a trait honed over 25 years of leading companies he founded. He aims to inject this dynamism into an industry he claims is “totally disruptable.” He argues that as B2B companies mature, they often prioritize profitability over innovation, a trend he intends to reverse.

AI: The Key to Untapped Data

Elfman sees real estate as lagging behind other content-rich markets in utilizing AI. “What you won’t see from MoxiWorks is marketing-speak about AI with no teeth. We will announce our strategy when we have something meaningful for the market,” he assured.

Competing in a Changing Market

Elfman’s vision for MoxiWorks is to focus on helping agents secure listings. “If MoxiWorks were a factory, the single widget that we produce is a listing for an agent,” he explained. This strategy involves taking on competitors to expand market share and offering advanced capabilities against both established and emerging players.

For more insights into Elfman’s plans and the future of MoxiWorks, read the full article on Real Estate News.

More Articles

Getting licensed or staying ahead in your career can be a journey—but it doesn’t have to be overwhelming. Grab your favorite coffee or tea, take a moment to relax, and browse through our articles. Whether you’re just starting out or renewing your expertise, we’ve got tips, insights, and advice to keep you moving forward. Here’s to your success—one sip and one step at a time!

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By |November 21, 2025|Categories: Article, Climate Risk and Housing, Home Insurance Industry, Real Estate Market Trends|Tags: , , |0 Comments
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Is 2026 the Year the Housing Market Finally Roars Back? NAR Thinks So

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By |November 20, 2025|Categories: Article, Housing Market Trends, Professional Development, Real Estate Economics|Tags: , , |0 Comments
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Global Capital Is on the Move: What Colliers’ 2026 Outlook Means for the Future of Real Estate

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By |November 20, 2025|Categories: Article, Global Real Estate Trends, Investment Strategy, Professional Development in Real Estate|Tags: , , |0 Comments
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California Bets on a Single Staircase to Unlock New Housing

Culver City just became the first place in California to legalize six‑story apartment buildings with only one staircase — a simple change that could reshape mid‑rise housing statewide. By freeing up as much as 7% more usable floor space, architects say single‑stair designs allow bigger units, more windows, and the kind of elegant layouts common in New York and Europe. If the city’s six‑year experiment succeeds, it may spark a broader rethinking of U.S. building codes and open the door to more flexible, affordable multifamily development across California.

By |November 20, 2025|Categories: Article, Building Codes and Safety Reform, Housing Policy and Urban Development, Real Estate Industry Trends|Tags: , , |0 Comments
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Stratford Launches 2025 Property Revaluation, Sending New Assessments to Homeowners

Stratford homeowners are receiving their 2025 Notices of Assessment Change, marking the town’s first property revaluation since 2019. Officials emphasize that rising assessments do not equal higher tax bills, as a new mill rate won’t be set until spring 2026. Residents can challenge or review their updated valuations through informal hearings hosted by Vision Government Solutions, with appointments available for one week after receiving a notice.

By |November 20, 2025|Categories: Article, Homeownership Education, Professional Development, Real Estate Updates|Tags: , , |0 Comments
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Florida Homeowners Buckle Under Nation-Leading Insurance Premiums as Crisis Deepens

New reporting reveals Florida homeowners now face an average insurance premium of $5,838 per year — nearly triple the national average. With skyrocketing rates, denied claims, and mounting non-renewals, residents are being pushed to tough financial decisions while lawmakers scramble to implement reforms. From retirees skipping coverage to families battling insurers for fair payouts, Florida’s insurance crisis is reshaping both the housing market and the daily lives of homeowners statewide.

By |November 20, 2025|Categories: Article, Florida Insurance Market, Legislative and Consumer Protection Issues, Real Estate Industry Trends|Tags: , , |0 Comments
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Eric elfman's vision for disrupting real estate tech with ai 2026

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